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How to Optimize Lead Generation with the Help of SEO

TIAL WIZARDS

8 Mar, 2023

A+ A-

Hi to all in this article I am going to tell you all about how to optimize lead generation with the help of SEO (Search Engine Optimization).

How to Optimize Lead Generation with the Help of SEO

Read this article till end to get clear understanding about optimizing lead generation with the help of SEO.

In today's highly competitive digital marketplace, businesses must consistently generate organic leads to remain profitable.

Our client faced a similar challenge. To combat it, our team employed targeted SEO strategies during the low season to maximize traffic inflow and maintain business momentum.

What we done?

The website hosts several pages showcasing various training programs. From our analysis, we realized that the site received higher traffic from program pages vs. blog articles.

While our prior efforts to optimize the program pages were getting good results, we wanted to maximize the lead generation and enrolments by working on the blogs

Here what we did:

Content audit to identify the key issues in the existing blogs and to determine priorities.

Keyword research and competitor analysis to identify content gaps.

ldentifying content clusters for the most important "money" keywords.

Creating fresh pillar content and supporting content using long-tail phrases.

Developing a strategic layout for internal linking to allow the flow of SEO juice to the key pages.

Placing CTA (Call-To-Action) banners on traffic-generating blogs to highlight and link to the specific training programs.

Result:

Overall goal completion from select blog articles saw an astounding growth of 184% as a result of the strategic placement of CTA banners.

The site saw a significant increase in traffic an conversions in the past three months (which was their lean season).

Conclusion:

I hope this provides insights and practical advice for businesses looking to optimize their lead generation during seasonal dips in demand. Contact @tialwizards for the best SEO service.

If you have any issue, then contact us through contact page or mail us.

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